Daily Life

Sign of the Day (Fine Print Edition)


Last month we learned that Sports Authority was closing in downtown Walnut Creek so of course the Closing Sale sign appears outside. What I find funny about this sign is not that it states “save up to” 50% off which means the entire store could have no discount at all, but that below it says, “SOME EXCEPTIONS APPLY“.

What possible exceptions could apply to this 0% – 50% off sale!?

Shopper: The sign says up to 50% off but this is 75% off.
Cashier: That is correct, as noted on the sign, it does state: “some exceptions apply”.
Shopper: Oh, I see, thank you for clearing that up.

This doesn’t make any sense! What am I missing?

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