Privacy

Last Updated: December 13, 2012

Beyond the Creek (“Beyond the Creek” or “We”) values its customers and respects your privacy. This Privacy Policy discloses Beyond the Creek’s information gathering and dissemination practices for the information collected through our websites operated by or on behalf of Beyond the Creek, including without limitation, the website located at beyondthecreek.com (such website shall hereinafter be referred to as this “Site”). We encourage you to read this Privacy Policy before using this Site. Your use of this Site signifies that you agree with all of the terms and conditions of this Privacy Policy, so please do not use this Site if you disagree with any part of this Privacy Policy. Our privacy commitment extends to Beyond the Creek and all of our brands.
What are Beyond the Creek’s practices regarding the collection and use of information?
Personally Identifiable Information:
We may collect personally identifiable information from you (including, without limitation, your name and email address) when you provide it to us such as when you create an account, sign-up for a newsletter, participate in a survey, contact customer service or otherwise interact with us.
Subject to 1(b) below, we may use your personally identifiable information in the following ways:

To communicate with you and to send your information by email or other means about our services and the like.
To help us learn more about your preferences.
To help us address problems with and improve our site design, products and services.
To enhance your experience with Beyond the Creek;
To analyze trends and statistics.
To protect the security or integrity of our websites and business.
To contact you if necessary.

Cookies: This Site uses “cookies,” which are small data files that are stored on your computer when you visit a website. Cookies enable you to use or shop on this Site and may be used in a variety of ways to enhance or personalize your online experience. For example, we may use cookies to enable you to use certain features of this Site, store your preferences, recognize you when you return to this Site, track your orders, and monitor and maintain information about your use of this Site. Cookies also may be used to collect transaction information needed by promotions conducted on this Site. Cookies do not cause damage to your computer system or files, and only the website that transferred a particular cookie to you can read, modify or delete such cookie. You can set your browser not to accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. If you do not accept cookies, however, you will not be able to access your account information or make purchases on or similarly use this Site.

Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to Site. Google’s use of the DoubleClick cookie enables it and its partners to serve ads to you based on your visit to Beyond the Creek and/or other sites on the Internet. You may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting the ads preference manager.

Pixel Tags:
We may use “pixel tags” (also called “web beacons” or “clear gifs”), which are tiny graphic images, on this Site and in our emails. Pixel tags help us analyze our customers’ online behavior and measure the effectiveness of this Site. We work with service providers that help us track, collect, and analyze this information.

Pixel tags on this Site may be used to collect information about your visit, including the pages you view, the features you use, the links you click, and other actions you take in connection with this Site. This information may include your computer\’s Internet protocol (IP) address, your browser type, your operating system, date and time information, and other technical information about
your computer. We may also track certain information about the identity of the website you visited immediately before coming to this Site. We do not otherwise track any information about your use of other websites.

Pixel tags and cookies in our emails may be used to track your interactions with those messages, such as when you receive, open, or click a link in an email message from us.

Other Information: As you interact with us, certain information my be collected passively, such as your IP address, browser type, operating system, or the MAC address of a wireless device that you may be using to access our Site. This helps us identify you and provide better service to you. An “Internet protocol address” or “IP Address” is a number that is automatically assigned to your computer when you use the Internet. The “MAC Address” or “Media Access Control Address” is an identifier attached to a network adapter, such as your wireless (Wi-Fi) card, device, or component.

What are Beyond the Creek’s practices regarding sharing and disclosure of Personally Identifiable Information?

We may share the personally identifiable information that you provide us with the various brands of Beyond the Creek. Additionally, we may share such personally identifiable information with our subsidiaries and affiliates (the “Affiliated Entities”) and third parties as follows (per the terms of the below section entitled “How do I opt-out of Beyond the Creek’s practice of sharing information with Affiliated
Entities and Promotional Partners?”, you may opt-out of having Beyond the Creek share your personally identifiable information with Affiliated Entities and such third parties):

Affiliated Entities: We may share your personally identifiable information with Affiliated Entities for the uses set forth above in Section 1(a).

Service Providers: We may share your information with our service providers who manage our customer information and perform services on our behalf, such as analyzing certain personal and non-personal information to allow us to better provide products and services to you, sending communications, conducting surveys, etc. We do not authorize any of these service providers to make any other use or disclosure of your information.

Other Disclosures: Personally identifiable information of any individual user also may be shared with other companies outside Beyond the Creek: (A) as permitted by law; (B) in the event of a transfer of ownership or assets of Beyond the Creek; (C) in the event of a bankruptcy of Beyond the Creek; (D) where we determine that disclosure of specific information is necessary to comply with the request of a law enforcement or regulatory agency or other legal process; or (E) to protect the interests or safety of Beyond the Creek or other visitors to this Site.

Does Beyond the Creek combine information from different sources?
We may combine the personally identifiable information that we collect from you with other information about you that we collect or receive from other sources. This information may be used to improve our websites, to personalize your online experience, to tailor our communications with you, and for other internal business purposes.

How do I know my personally identifiable information is secure?
We have in place certain physical, electronic, contractual, and managerial safeguards to protect the security and privacy of your personally identifiable information. No company can fully eliminate security risks connected to handling information on the Internet. You should know that unauthorized persons might attempt to intercept your network communications. We encourage you to
exercise caution in accessing Wi-Fi hotspots, other wireless networks and other communications networks.

What about links to other websites?
For your convenience and information, this Site may contain links to other websites, which may have privacy policies that differ from our own. We are not responsible for the content or practices of any linked website. Please be aware that the terms of our Privacy Policy do not apply to these outside websites – we recommend that you review the privacy policy of any website that you access through this Site.

How do I contact you?
For questions about this Privacy Policy, to make choices about receiving promotional communications, to update your personally identifiable information, you can contact any of our Beyond the Creek brands by emailing us at privacy@beyondthecreek.com

What laws govern this Privacy Policy?
California Law. This Site is controlled and operated by Beyond the Creek from the United States, and is not intended to subject Beyond the Creek
or any Affiliated Entity to the laws or jurisdiction of any state, country or territory other than that of the United States. Beyond the Creek does not represent or warrant that this Site, or any part thereof, is appropriate or available for use in any particular jurisdiction. Those who choose to access this Site do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules and regulations. We may limit this Site\’s availability, in whole or in part, to any person, geographic area or jurisdiction we choose, at any time and in our sole discretion. This Site and Privacy Policy are governed by the laws of the State of California, USA, without regard to its choice of law or conflicts of law provisions.

What are the California Privacy Rights?
California Civil Code Section 1798.83 permits customers of Beyond the Creek who are California residents to request certain information regarding its disclosure of personally identifiable information to third parties for their direct marketing purposes. To make such a request, please email us at privacy@beyondthecreek.com:

For additional information, please see:

http://www.leginfo.ca.gov/cgi-bin/displaycode?section=civ&group=01001-02000&file=1798.80-1798.84

How will I know if you update this Privacy Policy?
We may amend this Privacy Policy at any time. Any such amendment to this Privacy Policy will be effective upon our posting of the revised Privacy Policy on this Site.

This Privacy Policy was last updated on: December 13, 2012