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ivivva Opens in Broadway Plaza

ivivva-broadway-plaza-outside
Broadway Plaza, Walnut Creek

ivivva, the girls’ athletic wear clothing store, has relocated from their downtown Walnut Creek showroom to a more popular spot right near Macy’s in Broadway Plaza. ivivva is owned by lululemon, which is also relocating to Broadway Plaza this spring.

I like how the new Broadway Plaza store fronts are allowed to have their own unique designs, signage, colors and textures as this makes for a more interesting look compared to the more identically monotonous designs of past and which are visible in other shopping areas where all stores have the same exact awnings, typefaces etc.